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So should your business, church or non-profit have a website? Regardless of the organization's size, if you sell products or provide a service, wouldn't you think having a website would help you access a much broader market or client base? Without a doubt, if you have a business, a non-profit or a church, you should have a website. Period. No question about it.
In today's competitive market, you have one shot at making a good first impression. With a well-designed site, your operation regardless of size can project the image and professionalism of a much larger company. This is good for your business and this is good for your local community. If you don't have a website, you're losing business to other companies that do.
Check out this great article on 12 reasons why you should have a web page for your company or organization.
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Search engine optimization (SEO) is the process of improving the visibility of a website in search engines using a variety of "natural" or "organic" methods within your site content. The use of SEO properly for example, like knowing how search engines work and understanding how people use keywords to search can significantly help increase traffic to your website or brick & mortar operation.
Ensuring good placements for your web site in the major search engines is essential if your existing and potential clients are to find you and it helps leverage the investment you have made in your site. Like any other promotional activity, SEO makes a direct contribution to your organizations bottom-line.
We applaud the efforts of amateur web designers. I think its fantastic that your kid did your website. However, if SEO isn't built into your website be prepared for 0 site traffic. Allow DigitalHippy to help you with your SEO needs
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Color psychology is the study of how different colors represent various emotions and ideas in the mind of viewers. Understanding exactly how color psychology works in a website can assist your business in developing the perfect web design to get the most out of your online marketing effort.
Not all colors are positive, and you can avoid possible pitfalls and mistakes that come with randomly selecting colors without using any sort of serious pattern on your website.
If you find web color psychology interesting and would like to learn more, DigitalHippy is happy to provide you with a complimentary ebook on Color Tips which you can download and read at your convenience. And we have another great article online about the psychology of color online that you may find useful reading as well in addition to the Color Tips ebook.
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